Skip to main content
Grant Details

Grant Number: 1R21CA246602-01 Interpret this number
Primary Investigator: Katz, Sherri Jean
Organization: University Of Minnesota
Project Title: E-Cigarettes and Youth: Tests of Strategies to Prevent Recreational Use
Fiscal Year: 2019
Back to top


Project Summary: E-Cigarettes and Youth: Tests of Strategies to Prevent Recreational Use. While electronic cigarettes have been used successfully as a cessation tool, recreational use of e-cigarettes by non-smoking youth has increased dramatically in recent years. This study tests how variations in modified risk statements, novelty flavors, and flavor representation (pictorial images vs. plain-text flavor names) influence how middle school youth perceive e-cigarettes and their susceptibility toward use. This research helps to identify communication strategies that minimize recreational uptake of e-cigarettes by middle school youth. Two randomly-assigned, between-subjects experiments will be conducted on a verified middle school sample. The first with vary whether or not participants view a modified risk statement alongside the FDA warning on e-cigarette packages, as well as the type of modified risk statement (abstract health consequence mentioned vs. specific health consequence mentioned). The second study will vary whether or not participants view e-liquid vials with tobacco flavor or a novelty flavor (menthol, fruit, candy, goth). Outcome measures include risk perceptions, message comprehension, harm minimizing beliefs, susceptibility, and behavioral intentions toward e-cigarette uptake. This research project builds the literature on the perceptions and influence of e-cigarette labeling on youth.

Back to top


Error Notice

If you are accessing this page during weekend or evening hours, the database may currently be offline for maintenance and should operational within a few hours. Otherwise, we have been notified of this error and will be addressing it immediately.

Please contact us if this error persists.

We apologize for the inconvenience.
- The DCCPS Team.

Back to Top