Skip to main content
An official website of the United States government
Grant Details

Grant Number: 2R01CA067850-10A1 Interpret this number
Primary Investigator: Henriksen, Lisa
Organization: Stanford University
Project Title: Impact of Retail Tobacco Advertising on Youth Smoking
Fiscal Year: 2010


Abstract

DESCRIPTION (provided by applicant): Stores saturated with ads and promotions for cigarettes constitute a significant public health concern, especially for adolescents. Our previous research combined data from school-based surveys of middle school students at baseline, 12 months, and 30 months, with data from observations in all stores that sold cigarettes in the study community. Two measures of exposure to retail tobacco advertising were developed by: (a) assessing the frequency of visits to types of stores that contain the most tobacco advertising (convenience, small grocery, and liquor stores) and (b) eliciting information about where and how often adolescents shopped in tobacco outlets near school and assessing the quantity of cigarette marketing materials in those stores. Both exposure measures predicted significant increases in the odds of initiating smoking at each follow-up, and the more exposure adolescents reported, the greater their chances of experimenting. A second longitudinal study observed similar findings in an urban community with a higher concentration of tobacco outlets and a more racially diverse population. This proposal seeks continued funding to better understand the impact of the retail tobacco environment on smoking initiation at the national level. Adolescents (ages 13-16) will be surveyed at baseline, 8 months, and 16 months (n=1,350), using an existing Internet panel that is representative of U.S. households with telephones. An innovative feature of this research is the ability to link all respondents' data to their residential and school addresses, allowing simultaneous study of environmental and individual risk factors for smoking initiation. This research aims to: (a) determine whether our previous results about the impact of exposure to retail tobacco advertising on smoking initiation generalize from two California communities to a population-based survey of U.S. adolescents, and (b) test the hypothesis that the odds of smoking initiation are increased for adolescents in neighborhoods with higher tobacco outlet density, adjusting for both individual and neighborhood characteristics. Secondary analyses will compare different process explanations for the impact of retail tobacco advertising and tobacco outlet density on smoking initiation. This investigation will advance our understanding of the health risks associated with the availability of cigarettes and visibility of cigarette advertising in the environment and provide a scientific rationale for new policies to reduce them. PUBLIC HEALTH RELEVANCE: Adolescent tobacco use predicts a range of early adult social and health problems. This research examines how the concentration of tobacco outlets in neighborhoods, and the widespread cigarette advertising that these stores contain, promote adolescent smoking. Evidence of such effects could inform U.S. and international regulatory efforts to limit the availability of cigarettes and visibility of cigarette advertising in the environment.



Publications

Menthol cigarettes in black neighbourhoods: still cheaper after all these years.
Authors: Henriksen L. , Schleicher N.C. , Fortmann S.P. .
Source: Tobacco Control, 2021-08-12 00:00:00.0; , .
EPub date: 2021-08-12 00:00:00.0.
PMID: 34385403
Related Citations

Reactions to sales restrictions on flavored vape products or all vape products among young adults in the US.
Authors: Posner H. , Romm K. , Henriksen L. , Bernat D. , Berg C.J. .
Source: Nicotine & Tobacco Research : Official Journal Of The Society For Research On Nicotine And Tobacco, 2021-07-31 00:00:00.0; , .
EPub date: 2021-07-31 00:00:00.0.
PMID: 34331447
Related Citations

Flavors And Implied Reduced-Risk Descriptors In Cigar Ads At Stores Near Schools.
Authors: Sterling K. , Vishwakarma M. , Ababseh K. , Henriksen L. .
Source: Nicotine & Tobacco Research : Official Journal Of The Society For Research On Nicotine And Tobacco, 2021-07-02 00:00:00.0; , .
EPub date: 2021-07-02 00:00:00.0.
PMID: 34214176
Related Citations

Young Adults' Vaping, Readiness to Quit, and Recent Quit Attempts: The Role of Co-use With Cigarettes and Marijuana.
Authors: Berg C.J. , Duan X. , Romm K. , Pulvers K. , Le D. , Ma Y. , Krishnan N. , Abroms L.C. , Getachew B. , Henriksen L. .
Source: Nicotine & Tobacco Research : Official Journal Of The Society For Research On Nicotine And Tobacco, 2021-05-24 00:00:00.0; 23(6), p. 1019-1029.
PMID: 33331889
Related Citations

Association between density and proximity of tobacco retail outlets with smoking: A systematic review of youth studies.
Authors: Marsh L. , Vaneckova P. , Robertson L. , Johnson T.O. , Doscher C. , Raskind I.G. , Schleicher N.C. , Henriksen L. .
Source: Health & Place, 2021 Jan; 67, p. 102275.
EPub date: 2020-03-05 00:00:00.0.
PMID: 33526204
Related Citations

Young Adult E-cigarette Use and Retail Exposure in 6 US Metropolitan Areas.
Authors: Berg C.J. , Duan X. , Getachew B. , Pulvers K. , Crawford N.D. , Sussman S. , Ma Y. , Jones-Harrell C. , Henriksen L. .
Source: Tobacco Regulatory Science, 2021 Jan; 7(1), p. 59-75.
PMID: 34368404
Related Citations

Vape shop owners'/managers' attitudes about CBD, THC, and marijuana legal markets.
Authors: Berg C.J. , Getachew B. , Pulvers K. , Sussman S. , Wagener T.L. , Meyers C. , Park A. , Dorvil S. , Patterson A. , Weber A. , et al. .
Source: Preventive Medicine Reports, 2020 Dec; 20, p. 101208.
EPub date: 2020-09-12 00:00:00.0.
PMID: 32995147
Related Citations

Vape shop owners/managers' opinions about FDA regulation of e-cigarettes.
Authors: Berg C.J. , Barker D.C. , Sussman S. , Getachew B. , Pulvers K. , Wagener T.L. , Hayes R.B. , Henriksen L. .
Source: Nicotine & Tobacco Research : Official Journal Of The Society For Research On Nicotine And Tobacco, 2020-07-29 00:00:00.0; , .
EPub date: 2020-07-29 00:00:00.0.
PMID: 32722808
Related Citations

Tobacco Retail Density and Initiation of Alternative Tobacco Product Use Among Teens.
Authors: Abdel Magid H.S. , Halpern-Felsher B. , Ling P.M. , Bradshaw P.T. , Mujahid M.S. , Henriksen L. .
Source: The Journal Of Adolescent Health : Official Publication Of The Society For Adolescent Medicine, 2020 Apr; 66(4), p. 423-430.
EPub date: 2019-11-26 00:00:00.0.
PMID: 31784411
Related Citations

Retail Tobacco Marketing in Rural Versus Nonrural Counties: Product Availability, Discounts, and Prices.
Authors: Henriksen L. , Schleicher N.C. , Johnson T.O. , Roeseler A. , Zhu S.H. .
Source: Health Promotion Practice, 2020 01; 21(1_suppl), p. 27S-36S.
PMID: 31908200
Related Citations

Social Capital and Tobacco Retail Outlet Density: An Empirical Test of the Relationship.
Authors: Gonzalez M. , Sanders-Jackson A. , Henriksen L. .
Source: American Journal Of Health Promotion : Ajhp, 2019 09; 33(7), p. 1020-1027.
EPub date: 2019-06-13 00:00:00.0.
PMID: 31195802
Related Citations

Neighbourhood disparities in the price of the cheapest cigarettes in the USA.
Authors: Mills S.D. , Golden S.D. , Henriksen L. , Kong A.Y. , Queen T.L. , Ribisl K.M. .
Source: Journal Of Epidemiology And Community Health, 2019-05-23 00:00:00.0; , .
EPub date: 2019-05-23 00:00:00.0.
PMID: 31122944
Related Citations

Little filtered cigars: US sales, flavours, package sizes and prices.
Authors: Gammon D.G. , Rogers T. , Coats E.M. , Nonnemaker J.M. , Henriksen L. .
Source: Tobacco Control, 2019 05; 28(3), p. 346-349.
EPub date: 2018-07-18 00:00:00.0.
PMID: 30021869
Related Citations

The price of Natural American Spirit relative to other cigarette brands.
Authors: Epperson A.E. , Johnson T.O. , Schleicher N.C. , Henriksen L. .
Source: Nicotine & Tobacco Research : Official Journal Of The Society For Research On Nicotine And Tobacco, 2019-02-13 00:00:00.0; , .
EPub date: 2019-02-13 00:00:00.0.
PMID: 30759248
Related Citations

Local Retail Tobacco Environment Regulation: Early Adoption in the United States.
Authors: Combs T.B. , Brosi D. , Chaitan V. , He E. , Luke D.A. , Henriksen L.A. .
Source: Tobacco Regulatory Science, 2019 Jan; 5(1), p. 76-86.
PMID: 38222289
Related Citations

Local Retail Tobacco Environment Regulation: Early Adoption in the United States.
Authors: Combs T.B. , Brosi D. , Chaitan V. , He E. , Luke D.A. , Henriksen L.A. .
Source: Tobacco Regulatory Science, 2019 Jan; 5(1), p. 76-86.
PMID: 38222289
Related Citations

Disparities in retail marketing for menthol cigarettes in the United States, 2015.
Authors: Mills S.D. , Henriksen L. , Golden S.D. , Kurtzman R. , Kong A.Y. , Queen T.L. , Ribisl K.M. .
Source: Health & Place, 2018-07-26 00:00:00.0; 53, p. 62-70.
EPub date: 2018-07-26 00:00:00.0.
PMID: 30055469
Related Citations

Concordance of Advertised Cigarette Prices with Purchase Receipts in the United States.
Authors: Schleicher N.C. , Johnson T.O. , D'Angelo H. , Luke D.A. , Ribisl K.M. , Henriksen L. .
Source: Tobacco Regulatory Science, 2018 May; 4(3), p. 3-9.
PMID: 30746427
Related Citations

Marijuana as a 'concept' flavour for cigar products: availability and price near California schools.
Authors: Henriksen L. , Schleicher N.C. , Ababseh K. , Johnson T.O. , Fortmann S.P. .
Source: Tobacco Control, 2017-10-12 00:00:00.0; , .
EPub date: 2017-10-12 00:00:00.0.
PMID: 29025999
Related Citations

Natural American Spirit Brand Marketing Casts Health Halo Around Smoking.
Authors: Epperson A.E. , Henriksen L. , Prochaska J.J. .
Source: American Journal Of Public Health, 2017 May; 107(5), p. 668-670.
PMID: 28398789
Related Citations

The flip side of Natural American Spirit: corporate social responsibility advertising.
Authors: Epperson A.E. , Prochaska J.J. , Henriksen L. .
Source: Tobacco Control, 2017-02-25 00:00:00.0; , .
EPub date: 2017-02-25 00:00:00.0.
PMID: 28237942
Related Citations

Prices for Tobacco and Nontobacco Products in Pharmacies Versus Other Stores: Results From Retail Marketing Surveillance in California and in the United States.
Authors: Henriksen L. , Schleicher N.C. , Barker D.C. , Liu Y. , Chaloupka F.J. .
Source: American Journal Of Public Health, 2016 Oct; 106(10), p. 1858-64.
PMID: 27552272
Related Citations

Tobacco outlet density near home and school: Associations with smoking and norms among US teens.
Authors: Schleicher N.C. , Johnson T.O. , Fortmann S.P. , Henriksen L. .
Source: Preventive Medicine, 2016 Oct; 91, p. 287-293.
PMID: 27569829
Related Citations

Effect Of Warning Statements In E-cigarette Advertisements: An Experiment With Young Adults In The United States
Authors: Sanders-Jackson A. , Schleicher N.C. , Fortmann S.P. , Henriksen L. .
Source: Addiction (abingdon, England), 2015 Dec; 110(12), p. 2015-24.
PMID: 25557128
Related Citations

Knowledge About E-Cigarette Constituents and Regulation: Results From a National Survey of U.S. Young Adults.
Authors: Sanders-Jackson A.N. , Tan A.S. , Bigman C.A. , Henriksen L. .
Source: Nicotine & Tobacco Research : Official Journal Of The Society For Research On Nicotine And Tobacco, 2015 Oct; 17(10), p. 1247-54.
PMID: 25542915
Related Citations

Convenience Store Visits By Us Adolescents: Rationale For Healthier Retail Environments
Authors: Sanders-Jackson A. , Parikh N.M. , Schleicher N.C. , Fortmann S.P. , Henriksen L. .
Source: Health & Place, 2015 Jul; 34, p. 63-6.
PMID: 25955537
Related Citations

Racial Differences In Cigarette Brand Recognition And Impact On Youth Smoking
Authors: Dauphinee A.L. , Doxey J.R. , Schleicher N.C. , Fortmann S.P. , Henriksen L. .
Source: Bmc Public Health, 2013; 13, p. 170.
PMID: 23442215
Related Citations

Comprehensive Tobacco Marketing Restrictions: Promotion, Packaging, Price And Place
Authors: Henriksen L. .
Source: Tobacco Control, 2012 Mar; 21(2), p. 147-53.
PMID: 22345238
Related Citations

A Longitudinal Study Of Exposure To Retail Cigarette Advertising And Smoking Initiation
Authors: Henriksen L. , Schleicher N.C. , Feighery E.C. , Fortmann S.P. .
Source: Pediatrics, 2010 Aug; 126(2), p. 232-8.
PMID: 20643725
Related Citations

Receptivity To Alcohol Marketing Predicts Initiation Of Alcohol Use
Authors: Henriksen L. , Feighery E.C. , Schleicher N.C. , Fortmann S.P. .
Source: The Journal Of Adolescent Health : Official Publication Of The Society For Adolescent Medicine, 2008 Jan; 42(1), p. 28-35.
PMID: 18155027
Related Citations

The Relationship Between Exposure To Alcohol Advertising In Stores, Owning Alcohol Promotional Items, And Adolescent Alcohol Use
Authors: Hurtz S.Q. , Henriksen L. , Wang Y. , Feighery E.C. , Fortmann S.P. .
Source: Alcohol And Alcoholism (oxford, Oxfordshire), 2007 Mar-Apr; 42(2), p. 143-9.
PMID: 17218364
Related Citations

An Evaluation Of Four Measures Of Adolescents' Exposure To Cigarette Marketing In Stores
Authors: Feighery E.C. , Henriksen L. , Wang Y. , Schleicher N.C. , Fortmann S.P. .
Source: Nicotine & Tobacco Research : Official Journal Of The Society For Research On Nicotine And Tobacco, 2006 Dec; 8(6), p. 751-9.
PMID: 17132522
Related Citations

Association Of Retail Tobacco Marketing With Adolescent Smoking
Authors: Henriksen L. , Feighery E.C. , Wang Y. , Fortmann S.P. .
Source: American Journal Of Public Health, 2004 Dec; 94(12), p. 2081-3.
PMID: 15569957
Related Citations

Reaching Youth At The Point Of Sale: Cigarette Marketing Is More Prevalent In Stores Where Adolescents Shop Frequently
Authors: Henriksen L. , Feighery E.C. , Schleicher N.C. , Haladjian H.H. , Fortmann S.P. .
Source: Tobacco Control, 2004 Sep; 13(3), p. 315-8.
PMID: 15333890
Related Citations



Back to Top