DESCRIPTION: The proposed research is designed to develop more effective
self-help interventions for smoking cessation. Smoking is the most
preventable cause of cancer mortality, but 47 million Americans continue to
smoke. Smoking cessation clinics have reached only about 1 percent of
eligible smokers. Home based programs that are action-oriented reach only
about 1-5 percent. In the current study using stage-matched interventions
and proactive recruitment 85 percent of a defined population of smokers in
an HMO were reached. It is proposed that this marked increase in
participation rates needs to be complimented by dramatic increases in
cessation rates of the most promising self-help interventions developed to
date. The proposed research is a continuation of 15 years of research on
self-change approaches to smoking cessation already funded by NIH. This
research program has produced models, measures and intervention methods that
are having major impacts on the field. The current project has accomplished
all of the aims proposed including unprecedented participation rates,
individualized and interactive interventions outperforming self-help manuals
at 1, 2 3 and 6 series of contacts; enhanced proactive counselor protocols
producing high abstinence rates at 12 months, and a low cost single contact
expert system producing relatively high abstinence rates. The proposed
extension is a population based clinical trial with 5500 smokers proactively
recruited from an HMO and randomly assigned to one of nine conditions
varying from low to high contact intensity. These conditions include: 1)
no treatment; 2) proactive assessment every six months; 3) single expert
system intervention; 4) a matched modality intervention combining the best
modality for smokers in each of three stages of change; 5)the investigators
most effective three intervention expert system; 6) and 7) enhanced personal
choice and professional choice versions of the standard systems; 8) an
enhanced proactive counseling condition with counselor fading; and 9) a
stepped care population program progressing from expert systems, to
counseling and nicotine replacement where indicated. Data analyses will
identify the most effective, cost-effective and generalizable elements of
these smoking cessation interventions in preparation for dissemination to
entire populations. This research is designed to continue the
investigators' contributions to cancer control by developing and evaluating
stage-matched, interactive and proactive self-help interventions that have
the potential to produce unprecedented impacts on entire populations of
smokers.
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